[CREATIVE COORDINATOR] 
CLICKBUS

Creative coordinator. 07/2024 – until now

​

• Lead the Brand Storytelling team and ensure alignment with brand identity.

• Translate brand pillars into coherent communication strategies.

• Oversee effective use of brand assets like logos and images.

• Stay updated on trends in design, marketing, and innovation.

• Supervise creative projects to ensure efficient workflow and timely completion.

• Develop Creative Briefs for agencies and production companies.

• Collaborate with internal teams (Product, Sales, Management) to meet creative needs.

• Coordinate with external vendors for design, photography, and video production.

• Review team deliverables for quality and alignment with project goals.

• Propose tests to optimize campaigns for messaging and channels.

• Define metrics and KPIs to assess project impact and adjust as needed.

• Conduct competitor benchmarking to identify opportunities.

• Organize forums for knowledge sharing within the team.

• Implement efficient creative processes consistently.

• ​

[BRAND MARKETING COORDINATOR] 
CONTA SIMPLES
Creative coordinator. 07/2023 – 04/2024

​

• Led branding and creative team, managing brand promotion and identity. 

• Developed and executed branding strategies to enhance brand visibility and recognition, maintaining consistency.

• Managed branding projects and new product launches.

• Collaborated with teams and agencies on marketing campaigns.

• Analyzed market data and feedback to drive strategic decisions.

• Implemented creative initiatives, boosting brand awareness and conversion rates.

• Enforced branding guidelines for consistent brand communication.

• Oversaw marketing budget allocation to achieve strategic goals.

• Facilitating brainstorming sessions with the creative team

​

[CREATIVE LEAD / MARKETING / BRANDING] 
AME DIGITAL / B2W CIA DIGITA

Designer Jr. 07/2018 - 08/2019
Designer Pl. 08/2019 - 09/2021
Designer Sr. 09/2021 – 05/2023

​

• Campaign planning for on and off media segmented bases

• Leadership in the Squad of creation and innovation projects  

• Technical leader of the team of designers giving direction and organization of demands  

• Graphic and digital designer at squad Branding / Marketing  

• Strategic and creative development of Hero, Hub and Help campaigns  

• Management, planning and creation for social networks  

• Concept creation and KV for Institutional Campaigns  

• Creation and strategy of seasonal themed Email-mkt and Landing Page  

• Distribution and approval of tasks with the team  

• Campaign planning for targeted bases  

• Creation of ads for Social Networks: Facebook and Instagram  

• Designer responsible for the layout for presentations to Boards and Boards with sensitive content

• KV creation and digital and off campaign pieces

​

[DESIGNER E-COMMERCE / MARKETING]

RESERVE

03/2018 to 06/2018

​

• Digital designer in the e-commerce area and in the Marketing area

• Layout creation for email marketing, social networks, website and app

• Creation of banners for affiliates and other brand disclosures

• Email marketing creation and strategy

• Campaign planning for segmented bases;

• Creation of pieces for ads for Social Networks: Facebook and Instagram

• Creation of seasonal themed landing pages

• Creation  of printed campaign pieces such as folders, flyers, business cards,  sidings, billboards, magazines, banners, among others.

​

[DIGITAL DESIGNER on E-COMMERCE]

TACO CLOTHES

11/2017 to 03/2018

​

• Effective participation in the reconstruction of the layout, identity and modernization of the Company's website/virtual store

• Responsible  for all types of the Company's digital media, from website, social media and mobile.

• Create different email marketing campaigns to promote products, special dates such as Black Friday, Christmas, among others.

​

[GRAPHIC DESIGNER | INTERFACE DESIGNER]

CREATIVE DESIGN – AUSTRALIA / SYDNEY

05/2017 to 10/2017

 

• I did the design and layouts for mobile applications, from wireframe to final layout.

• I developed layouts for responsive or non-responsive websites, depending on the client's taste.

 

[FULL DESIGNER | INTERFACE AND INTERACTION DESIGNER]

CROWD MOBILE

11/2014 to 04/2017

 

• I worked as a graphic designer, responsible for all types of digital media for clients.

• I did the design and layouts for mobile applications, from wireframe to final layout.

• I developed layouts for responsive or non-responsive websites, depending on the client's taste.

• I attended several large clients, such as Rio Sport Center, Raspadinha do Rio, IBEU, Rio de Prêmios, restaurants and so on.

 

[ART DIRECTOR]

MY COMMUNICATION

04/2014 to 11/2014

​

• Developed  and created graphic pieces such as folders, flyers, business cards, magazines, banners among others.

• I was responsible for the visual identity and campaigns of large companies, such as shopping malls and large real estate companies.

 

[DESIGNER AND WEBDESIGNER]

PROPACTIVE COMMUNICATION AND DESIGN

05/2013 to 04/2014

​

• Developed  and created graphic pieces such as folders, flyers, business cards, magazines, banners among others.

• I created visual identity for companies.

• I created websites for external clients on the wordpress platform.

 

[DESIGNER, WEBDESIGNER AND ART DIRECTOR]

Bar Media Communication and Tourism

09/2010 to 04/2013  

​

• I was responsible for layouts of works requested from the agency, such as business cards, institutional magazines, folders, flyers, calendars, shirt arts.

• I was responsible for building and developing websites, developed in wordpress. Websites for the Company and for external customers.